In the current pandemic situation, it has become difficult to do business. However, the business world is still crowded and competitive. So, to stand out among the others in the market, Google My Business is the right answer. Google My Business is a tool provided by Google to create your Business profile.
Below are some benefits of using the ‘Google My Business’ tool:
In an epoch where Google is not only a noun but a verb, since searching on the website is so terrestrial “Just Google it!” enhancing how your business appears on Google can have a big impact.
1. Interaction with the customers –
There are a lot of ways customers or users can interact with you. This tool provides the options such as call, live chat, website, Q&A, & also gives directions to reach you.
Using the Google My Business tool will not only help you reply to customer queries, but also you can publish posts.
2. Highlights your business –
Google My Business tool gives the users an overview of your products and services. It provides all the essential details to the customers that make your business unique.
3. Provides insights –
Google My Business has its dashboard where you can get an insight into your audience. You can even check the actions taken on your business profile.
4. Adding pictures –
Google My Business even allows adding photos to your business profile. You can add pictures to make your profile more appealing & attractive.
5. Reviews –
When someone posts reviews of your business, the biggest advantage is that you will come to know where you perform well & where improvement is needed. Then you can take action accordingly.
6. A free tool –
Google My Business is a free tool provided by Google. It provides so many exciting features & that too free of cost.
7. Easy to use –
It is very simple to use as you just have to type ’Google My Business’ in the search engine, click on the first link. Fill a form with essential information such as contact number, address, location, etc. After filling out the details, create your verified business account. You can request a 5 digit code provided to your email within 12 days. As you get the code, you can enter it in the tool & you are verified.
8. Provides Visibility –
Google is one of the largest used search engines in the world. This tool provides some features of local SEO, which can be used to make your business profile more visible on search engines.
9. Increases your business awareness –
In today’s world, online business is constantly expanding. Using the ‘Google My Business’ tool can assist the users to be more aware of your business.
10. ‘Google My Business’ completes your profile –
It is very important in today’s world to keep up with the trends. It helps to keep you up to date with digital trends. Thus, it completes your business profile.
‘Google My Business gives a boost to your business. But at the end of the day, it is just a tool provided by Google until you make it work.